VMWARE

VMWare Inc. deployed Salesforce Pardot, Marketing Cloud, and Sales Cloud to facilitate a new business-to-business marketing strategy for its cloud portfolio, and to integrate its marketing data with sales to produce a more unified customer view. The project enabled VMW to increase user productivity, accelerate campaign launch times from months to weeks, and increase profits through improved lead generation and conversion.

  • ROI: 641%
  • Payback: 2.4 Months

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VMWARE - ROI Awards